Nonprofit messaging as powerful as your mission.
Website + email messaging and copywriting that takes the anxiety and guesswork out of donor communications—so you can connect with your supporters AND move them into action.
Despite all your hard work in an industry
that seems to be uprooted every ten minutes...
Your emails aren’t converting.
Your donors open some of your emails, but they’re quiet and disconnected. When you ask for donations, it’s crickets.
Your website is confusing.
Your website visitors leave before they’ve even dropped below the fold—they aren’t sure what you do or why they should care.
Your team is
maxed out.
Too many stakeholders.
Too many opinions.
Too much time spent throwing solutions at the wall while putting out other fires.
Reality check, please? It’s not your fault.
Nonprofits are dealing with enough crazy circumstances right now to make anyone’s head spin—even the best communications leaders.
It’s a perfect storm of elements like:
Federal funding cuts putting extra pressure on you to fill in funding gaps
Tough economic times and social hardships that strain donors’ wallets while increasing the number of those who need nonprofit services
Different audiences with different needs fighting for your attention
A political climate that breeds distrust in nonprofit work
So…yes. Of course you’re struggling to get the right message across.
But we need to change that now.
Real talk: There are more than 10 million nonprofits in the world, many with missions nearly identical to yours.
Even your most loyal supporters aren’t going to stick around forever while you try to figure out how best to talk to them now.
They’ll take their hard-earned money to an organization that knows exactly how to nurture and connect with them.
“I’m deeply grateful for the work Olivia put into our donation page. Thanks to her insight, we’re now learning how to build stronger, more meaningful connections not just with our donors, but with our beneficiaries too. Her thoughtful design and clear messaging have brought new energy to our refugee-led organization. We can’t thank her enough.”
Paulinho Muzaliwa
Founder at Unidosprojects
Ask Yourself.
Isn’t doing things the same way you’ve been doing them for years the reason that you’ve found yourself here?
A new + fresh perspective from an outsider.
Instead of the same ol’ one that’s been around in the sector for 30 years.
Before my time partnering with nonprofits, I spent years working with organizations in other industries—from healthcare companies to Fortune 50 insurance brands.
Learning them inside and out.
What made them tick.
What set them apart from the crowd.
I strategized messaging and wrote converting web+email copy for companies that couldn’t be more different from each other.
Healthcare. Pet insurance. Entertainment.
Each time, they exceeded their goals and found new ways to reach their audience—no matter their industry.
Why? Because the sector didn’t matter.
What did?
My ability to get down to the nitty gritty of what their audience truly needed and how the organization could write and structure their communications to best meet those needs.
Just like with for-profit business, no two nonprofits are alike.
So working with someone who’s been in the charity sector for 20+ years might not be what you need for this moment. Maybe you need something different, like -
An outsider who knows how to adapt.
Someone who knows exactly how to tailor your message to your audience—and can go deep, fast.
The old way of doing things hasn’t been working, otherwise you wouldn’t be here.
Why not try something brand new?
Some of my results…
Integral in boosting a client’s annual recurring revenue by 550%.
Helped scale a website to nearly 29 million monthly users in under 8 months.
Increased a client’s blog traffic to 121% over goal with 100K+ clicks a month (including more than 10K transactional clicks).
“We worked with Olivia for her content strategy, long-form, and copywriting services. She delivered clear, clean copy on time. We also tapped into her SEO strategy expertise, for which she was able to execute on the content strategy in a scalable format. In the last few years, even as Google's algorithm has shifted, her content continues to shine and rank well for us.”
Christal Yuen
Editorial Manager
A Few Ways We Can Work Together…
Messaging + Email Services
Transforming your email communications into must-reads (and must-donates).
From evergreen plug-and-play templates all the way to email strategy, journey and sequence mapping, messaging refinement, and copywriting—we’ll collaborate on the best approach to re-engage your supporters and bring them back where they belong.
Investment: Starts at $499
7-Day Campaign Page Surge
Building your polished, high-impact campaign page in 7 days.
In just a week, I’ll deliver a new campaign page for your website with messaging that captures your donors’ attention, builds urgency, and connects with your supporters without any gross manipulation.
Giving you the freedom to focus on everything else your campaign demands.
Investment: $1999
Messaging + Website Services
Revamping your website into a home you’re proud to invite your audience into.
Depending on your nonprofit’s goals, we’ll tackle everything from refining your overall messaging to website strategy, copywriting for every page, SEO keyword research, and layout and direction.
I’ll create a custom proposal tailored to your goals.
Investment: Starts at $3500
Messaging + Website Services.
I know that leaving your website + your messaging in the hands of someone outside your organization isn’t easy—which is why I make the process pain-free and transparent.
The Process
1-hour discovery call to understand the full scope of your needs to create a customized and tailored proposal
Customized proposal sent to you within 3 business days
After proposal is accepted, contracts are signed, and first payment is received, I’ll host another call with stakeholders to gather information
In the weeks following our call, I’ll complete a set of first-round wireframes and any messaging docs
We’ll hop on a Zoom to walk through your new materials together and gather live feedback
Any additional written feedback or edits will be delivered to me within 1 week of our call
After I receive your edits, I’ll have the final wireframes + docs delivered to you within 1 week
What’s Offered
Messaging refinement + clarity
Telling a clear, engaging story about your nonprofit’s mission that aligns across diverse audiences and marketing channels.
Website strategy
Creating the bones of your site’s structure, so your users can navigate it easily.
Copywriting for every page
Crafting the words to make your website sing + your supporters stick around longer.
Layout and direction
Utilizing wireframes for a seamless look so you aren’t second-guessing how the copy, design, and structure fit together.
SEO keyword research
Baking keywords and foundational SEO best practices into your site to boost search results.
Proofreading
So you can rest easy knowing there are no copy mistakes on your site.
Hi, I’m Liv.
Copywriter and messaging strategist.
Maniac for crisp autumn weather and a crisp McDonald’s Diet Coke, like the millennial I am (and don’t apologize for!)
Writer of stories since childhood.
Firm believer that nonprofits and for-profits have much more in common than they don’t.
A hopeful realist passionate about human rights and taking care of each other.
And—if you’ll graciously have me—the person to get your website and email messaging + strategy back on the right track so you can stop sweating the small big stuff, and let out that breath you’ve been holding.
Let’s make it happen. Together.
“I worked with Olivia for 6 months, and I was consistently impressed with her ability to produce great content. She was responsive, easy to work with, and delivered on her promises. I would recommend her to anyone.”
Allison Daniel
Senior Manager of Corporate Strategy and Development
What to expect…
After I receive the info below, I’ll send you an email within 2 business days, so we can continue our conversation over email or Zoom!
There’s zero commitment, and I promise not to walk you through a lengthy sales process (unless, somehow, that’s your thing…)